<?xml version='1.0' encoding='UTF-8'?><?xml-stylesheet href="http://www.blogger.com/styles/atom.css" type="text/css"?><feed xmlns='http://www.w3.org/2005/Atom' xmlns:openSearch='http://a9.com/-/spec/opensearchrss/1.0/' xmlns:georss='http://www.georss.org/georss' xmlns:gd='http://schemas.google.com/g/2005' xmlns:thr='http://purl.org/syndication/thread/1.0'><id>tag:blogger.com,1999:blog-7782822237758779819</id><updated>2011-09-14T09:24:49.350-05:00</updated><category term='marketing'/><category term='content'/><category term='engagement'/><title type='text'>Floyd Davenport</title><subtitle type='html'></subtitle><link rel='http://schemas.google.com/g/2005#feed' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/posts/default'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default?max-results=100'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/'/><link rel='hub' href='http://pubsubhubbub.appspot.com/'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><generator version='7.00' uri='http://www.blogger.com'>Blogger</generator><openSearch:totalResults>24</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>100</openSearch:itemsPerPage><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-6223332851445228997</id><published>2011-04-16T19:04:00.001-05:00</published><updated>2011-04-16T19:04:27.043-05:00</updated><title type='text'>I'm Back...</title><content type='html'>&lt;p&gt;Hello everyone (or anyone),&lt;/p&gt;&lt;p&gt;It has been over a year since I've written a blog post.  While I usually have something to say, not always something I know how to share on a blog.  I've also stopped using Twitter (mostly) and have really been using Facebook.  Why? I feel more connected to my friends on Facebook than who I follow on Twitter. For me, the value of Twitter has diminished and I spend more time reading different news sources with my iPad.&lt;/p&gt;&lt;p&gt;Which brings me to &lt;a href="http://blogsyapp.com/"&gt;Blogsy&lt;/a&gt;, a new blogging tool for the iPad... which I thought I'd give a go.  I like the integration with &lt;a href="www.blogger.com" target="_blank"&gt;Blogger&lt;/a&gt;.&lt;/p&gt;&lt;p&gt;I'll see how the rest goes.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-6223332851445228997?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/6223332851445228997/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=6223332851445228997' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/6223332851445228997'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/6223332851445228997'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2011/04/i-back.html' title='I&amp;#39;m Back...'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/04037087024943146451</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='23' height='32' src='http://4.bp.blogspot.com/-rULGtbdSen4/TnC5FIvh1jI/AAAAAAAAAE0/8hs9lAgjEas/s220/Floyd.jpg'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-2092521581748112373</id><published>2009-12-13T21:16:00.002-06:00</published><updated>2009-12-13T22:38:15.800-06:00</updated><title type='text'>Work Hours and Lifestyles</title><content type='html'>Today I ready a post by Sonny Gill, &lt;i&gt;&lt;a href="http://www.socialmediatoday.com/SMC/156036"&gt;Give Me My Time Back&lt;/a&gt;&lt;/i&gt; in which he lists some advantages of working in a digital age, but also questions these advantages in regards to the possible negative impacts on his personal life.  &lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;This topic has probably been discussed ad nauseam, so I thought I would put my own spin on it. :)&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;For me, its about opportunities, expectations and guidance.  &lt;/div&gt;&lt;div&gt;&lt;ul&gt;&lt;li&gt;New technologies give us the opportunity to stay connected pretty much 24/7.  &lt;/li&gt;&lt;li&gt;Opportunity is not the same as obligation.  However, what new expectations does this connectivity raise?  Are we expected to work and respond to messages 24/7?  Are we also expected to work the traditional 8 to 5 work day?&lt;/li&gt;&lt;li&gt;While we have the opportunity to work from home (or on the road), are we given the freedom to adjust our personal lives as well?  &lt;/li&gt;&lt;/ul&gt;&lt;/div&gt;&lt;div&gt;Organizationally, this disruption/opportunity in our business operations becomes a discussion of performance, efficiency and cost.  In operations where performance is measured by face time, expectations are most likely not balanced with freedom.  &lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;What are the desired outcomes?  &lt;/div&gt;&lt;div&gt;&lt;ul&gt;&lt;li&gt;Greater efficiencies and increased value for your organization.&lt;/li&gt;&lt;li&gt;A richer personal life; one not constrained by time and location.&lt;/li&gt;&lt;/ul&gt;&lt;/div&gt;&lt;div&gt;Being connected gives me opportunities to be more effective in my work, but I must make choices on how I use employ this technology.  The choices are made in the context of my organizational priorities as well as my passion both for my work and my personal life.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-2092521581748112373?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/2092521581748112373/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=2092521581748112373' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/2092521581748112373'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/2092521581748112373'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2009/12/work-hours-and-lifestyles.html' title='Work Hours and Lifestyles'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/04037087024943146451</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='23' height='32' src='http://4.bp.blogspot.com/-rULGtbdSen4/TnC5FIvh1jI/AAAAAAAAAE0/8hs9lAgjEas/s220/Floyd.jpg'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-8482361969075820517</id><published>2009-10-24T18:40:00.004-05:00</published><updated>2009-10-24T18:52:35.101-05:00</updated><title type='text'>Mixing It Up for 55 Years</title><content type='html'>&lt;a href="http://3.bp.blogspot.com/_WZ8rXI8hRsc/SuOQ6PeNtdI/AAAAAAAAAAM/4Qa_glk5T0o/s1600-h/sunbeam.jpg"&gt;&lt;img id="BLOGGER_PHOTO_ID_5396316108780058066" style="FLOAT: left; MARGIN: 0px 10px 10px 0px; WIDTH: 320px; CURSOR: hand; HEIGHT: 240px" alt="" src="http://3.bp.blogspot.com/_WZ8rXI8hRsc/SuOQ6PeNtdI/AAAAAAAAAAM/4Qa_glk5T0o/s320/sunbeam.jpg" border="0" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;div&gt;&lt;/div&gt;&lt;br /&gt;&lt;p&gt;After 55 years of mixing it up... Betty's Sunbeam Mixmaster Junior finally mixed it's last cake . The cake is to celebrate the 55th wedding anniversary for Betty and Bob Meder, my mother and father-in-law.&lt;br /&gt;&lt;/p&gt;&lt;p&gt;Betty loves her Mixmaster and has used it exclusively since she received it as a wedding gift in 1954. &lt;/p&gt;&lt;p&gt;I have certainly benefited by 25 years of marriage to their daughter, kim, as Betty always prepares a variety of desserts when we visit (primarily pies). :)&lt;/p&gt;&lt;p&gt;I think it is time to get Betty's Mixmaster repaired. I'm off to check with Sunbeam and see what we can do. &lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-8482361969075820517?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/8482361969075820517/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=8482361969075820517' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/8482361969075820517'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/8482361969075820517'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2009/10/mixing-it-up-for-55-years.html' title='Mixing It Up for 55 Years'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/04037087024943146451</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='23' height='32' src='http://4.bp.blogspot.com/-rULGtbdSen4/TnC5FIvh1jI/AAAAAAAAAE0/8hs9lAgjEas/s220/Floyd.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://3.bp.blogspot.com/_WZ8rXI8hRsc/SuOQ6PeNtdI/AAAAAAAAAAM/4Qa_glk5T0o/s72-c/sunbeam.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-4275523575259347620</id><published>2009-10-01T21:58:00.001-05:00</published><updated>2009-10-01T22:00:43.926-05:00</updated><title type='text'>Finding Value</title><content type='html'>&lt;div class="separator" style="clear: both; text-align: center;"&gt;&lt;a href="http://4.bp.blogspot.com/_BvksqtVskDc/SsVreVXfwsI/AAAAAAAAACs/U1wwPM_4A3E/s1600-h/indicators.jpg" imageanchor="1" style="clear: left; cssfloat: left; float: left; margin-bottom: 1em; margin-right: 1em;"&gt;&lt;img border="0" iq="true" src="http://4.bp.blogspot.com/_BvksqtVskDc/SsVreVXfwsI/AAAAAAAAACs/U1wwPM_4A3E/s320/indicators.jpg" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;/div&gt;I'm part of a task force for ISU Extension&amp;nbsp;evaluating reporting systems and procedures.&amp;nbsp; Specifically, how do we (ISU Extension)&amp;nbsp;better communicate&amp;nbsp;our value to our stakeholders.&amp;nbsp; Simple in theory;&amp;nbsp;you have a service,&amp;nbsp;you define objectives for this service and&amp;nbsp;you&amp;nbsp;measure and report on your success in meeting these objectives.&amp;nbsp; However, there are a few challenges.&lt;br /&gt;&lt;br /&gt;&lt;ol&gt;&lt;li&gt;Defining measurable objectives.&lt;/li&gt;&lt;li&gt;Collecting measurement data.&lt;/li&gt;&lt;li&gt;Ensuring your objectives tell a compelling story.&lt;/li&gt;&lt;/ol&gt;In a separate meeting today with IT leaders across campus, I participated in another discussion on&amp;nbsp;performance indicators, but for IT services.&amp;nbsp; I want to share a few points which I found very helpful in the discussion.&amp;nbsp; &lt;br /&gt;&lt;br /&gt;The following three sets of indicators can help you in defining objectives&amp;nbsp;for a specific service.&amp;nbsp; These were summarized by Jim Davis, ISU CIO.&lt;br /&gt;&lt;br /&gt;&lt;ol&gt;&lt;li&gt;Capacity.&amp;nbsp; Can&amp;nbsp;you meet the needs of your clients and scale the service as necessary or desired?&lt;/li&gt;&lt;li&gt;Effectiveness and efficiency.&amp;nbsp; How well do you&amp;nbsp;provide the service?&amp;nbsp; &lt;/li&gt;&lt;li&gt;Value. How does it impact your clientele?&lt;/li&gt;&lt;/ol&gt;While I have thought about these indicators as "outputs and outcomes", you might consider what Chris McCoy (a colleague in Engineering) refers to as "looking in and looking out".&lt;br /&gt;&lt;br /&gt;The first two sets most likely measure "outputs"; indicators which help you manage your service and plan for the future, "looking inward". The third set of indicators would more likely measure "outcomes"; indicators which help you understand the value of your service and tell a story, "looking outward". &lt;br /&gt;We are pretty good at defining indicators in the first two sets (when we take the time).&amp;nbsp; The third set (value) of indicators are more difficult, not only for IT, but for other service providers as well.&amp;nbsp; Of course if you are fully cost recovery, then you could argue that value is measured by revenue.&amp;nbsp; I believe this is a dangerous simplification that will lead to certain irrelavency in the future. &lt;br /&gt;&lt;br /&gt;So, how do you measure value?&amp;nbsp; I have to believe the value of a service is measured by how much it&amp;nbsp;increases the value of those it serves.&amp;nbsp; So, I measure the value of Extension IT by measuring how it increases the value of Extension.&amp;nbsp; &amp;nbsp;Interesting to me is the continuous nature of this question.&amp;nbsp; How does the Extension measure its value?&amp;nbsp;&amp;nbsp;I would assume by increasing the value of its clientele.&amp;nbsp; :)&lt;br /&gt;&lt;br /&gt;It's an interesting discussion based mostly on experience, I probably need to visit some literature on this subject.&lt;br /&gt;&lt;br /&gt;&lt;em&gt;Image by &lt;/em&gt;&lt;a href="http://www.flickr.com/photos/tysonneil/"&gt;&lt;em&gt;vtengr4047&lt;/em&gt;&lt;/a&gt;&lt;em&gt;&amp;nbsp;on flickr.&lt;/em&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-4275523575259347620?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/4275523575259347620/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=4275523575259347620' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/4275523575259347620'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/4275523575259347620'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2009/10/finding-value.html' title='Finding Value'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://4.bp.blogspot.com/_BvksqtVskDc/SsVreVXfwsI/AAAAAAAAACs/U1wwPM_4A3E/s72-c/indicators.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-2793325866068551313</id><published>2009-03-29T22:27:00.004-05:00</published><updated>2009-03-29T23:16:10.716-05:00</updated><title type='text'>The Future Starts Now</title><content type='html'>&lt;a href="http://2.bp.blogspot.com/_BvksqtVskDc/SdBHNhMFP8I/AAAAAAAAACk/oNrYLfrbIcg/s1600-h/future.jpg"&gt;&lt;img id="BLOGGER_PHOTO_ID_5318829457497472962" style="FLOAT: left; MARGIN: 0px 10px 10px 0px; WIDTH: 161px; CURSOR: hand; HEIGHT: 240px" alt="" src="http://2.bp.blogspot.com/_BvksqtVskDc/SdBHNhMFP8I/AAAAAAAAACk/oNrYLfrbIcg/s320/future.jpg" border="0" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;div&gt;&lt;div&gt;I just read a short paper titled "&lt;a href="http://www.aiaee.org/2006/carousels/723.pdf"&gt;Future Trends and Their Implications for Extension&lt;/a&gt;" (shared by &lt;a href="http://blog.aafromaa.com/"&gt;Anne Adrian&lt;/a&gt; in &lt;a href="http://friendfeed.com/"&gt;FriendFeed&lt;/a&gt;). It listed a number of important trends which will impact Extension in the future. No big surprise that technology was one of them. &lt;/div&gt;&lt;div&gt;&lt;/div&gt;&lt;br /&gt;&lt;div&gt;Last week, I attended an open forum where a senior member of our campus administration was asked to elaborate on the comment "technology in the year 2050 will be unimaginable". The reply was simply "it will be unimaginable". Cute and correct.&lt;/div&gt;&lt;div&gt;&lt;/div&gt;&lt;br /&gt;&lt;div&gt;Here is my reply... it will be unimaginable. Therein lies the challenge and the opportunity. How do we prepare for something we know is coming (change) without understanding its nature or impact? Whether its technological, societal or economical, we participate; engage the drivers for change and bring them into the context of our work. &lt;/div&gt;&lt;br /&gt;&lt;div&gt;&lt;/div&gt;&lt;div&gt;In general, technology will get smaller, more powerful, more portable, more available and much more unavoidable. But, I don't really believe in predicting the future of technology. Because it isn't as important as how it will be embraced by a new generation, which is the more difficult prediction.&lt;/div&gt;&lt;br /&gt;&lt;div&gt;&lt;/div&gt;&lt;div&gt;We shouldn't be worried about the future of technology; we should be worried about the changes taking place around us which we don't understand and where we aren't engaged. &lt;/div&gt;&lt;br /&gt;&lt;div&gt;&lt;/div&gt;&lt;div&gt;The future is already in motion.&lt;/div&gt;&lt;br /&gt;&lt;br /&gt;&lt;div&gt;&lt;/div&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-2793325866068551313?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/2793325866068551313/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=2793325866068551313' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/2793325866068551313'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/2793325866068551313'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2009/03/future-starts-now.html' title='The Future Starts Now'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://2.bp.blogspot.com/_BvksqtVskDc/SdBHNhMFP8I/AAAAAAAAACk/oNrYLfrbIcg/s72-c/future.jpg' height='72' width='72'/><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-6525703388588813963</id><published>2009-02-24T14:18:00.004-06:00</published><updated>2009-02-24T16:26:32.289-06:00</updated><title type='text'>New ISU Extension Video</title><content type='html'>ISU Extension is about to go live with an initiative which highlights resources for addressing issues brought about by the current economy. The initiative is called "Managing Tough Times". One of our goals is to become much more engaging for our online clientele and I'm very excited and hopeful that we are moving in a new direction.&lt;br /&gt;&lt;br /&gt;I will share more information about this initiative in the future (as it goes live), but today, I just wanted to highlight a new marketing video. I think its a great short video and I'm testing the ability to embed it into my own blog. We hope to use more video content (not just marketing) to a much greater degree in the future.&lt;br /&gt;&lt;br /&gt;&lt;embed src="http://www.longtailvideo.com/files/player.swf" width="310" height="194" bgcolor="000000" allowfullscreen="true" allowscriptaccess="always" flashvars="file=http://www.extension.iastate.edu/jwplayer/Videos/FINALMTT.flv&amp;image=http://www.extension.iastate.edu/jwplayer/Videos/FINALMTT.jpg"&gt;&lt;/embed&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-6525703388588813963?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/6525703388588813963/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=6525703388588813963' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/6525703388588813963'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/6525703388588813963'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2009/02/new-isu-extension-video.html' title='New ISU Extension Video'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-6759233249735948698</id><published>2009-01-20T21:01:00.004-06:00</published><updated>2009-01-20T21:39:49.594-06:00</updated><title type='text'>Fun at FIRST LEGO League 2008</title><content type='html'>Last Saturday, about 72 teams of kids, ages 9 to 14, converged on the campus of &lt;a href="http://www.iastate.edu/"&gt;Iowa State University&lt;/a&gt; to compete in the 2008 Iowa &lt;a href="http://firstlegoleague.org/community/HomePage.aspx"&gt;FIRST LEGO League&lt;/a&gt;. The competition itself was held in Howe Hall, hosted by the &lt;a href="http://www.engineering.iastate.edu/"&gt;College of Engineering&lt;/a&gt;. The teams use the LEGO Mindstorms robotics kit to build a robot capable of completing a number of specified tasks autonomously on a prearranged playing field.&lt;br /&gt;&lt;br /&gt;For the last couple of years, I have worked with my friend Paul Jewell, who is the Technical Director for the event, to help broadcast it live for all the parents, grandparents and friends who can't attend so they can watch and participate.&lt;br /&gt;&lt;br /&gt;&lt;a href="http://www.extension.iastate.edu/"&gt;ISU Extension&lt;/a&gt; supports the event by broadcasting it live (that's where I come in) on the web using their Adobe Connect conferencing system.  The broadcast went very well.  Even though we were pushing out a large amount of video, we continuously had over 100 participants online and ended up connecting about 600 individuals to the event.&lt;br /&gt;&lt;br /&gt;It is a massive, crazy and fun event... in which Camille Schroeder, Director of &lt;a href="http://www.isek.iastate.edu/"&gt;ISEK &lt;/a&gt;and Brandon Newendorp (the young man in the jester hat in the video) as well as a multitude of volunteers somehow manage to bring it all together and create a very sucessful and enjoyable day for all the participating kids and their families.&lt;br /&gt;&lt;br /&gt;Ann Bugler helped me take some video of the event to give you a sample of the fun and action. Oh and my son and daughter helped with the event as well (near the end of the video).&lt;br /&gt;&lt;br /&gt;&lt;object height="300" width="400"&gt;&lt;param name="allowfullscreen" value="true"&gt;&lt;param name="allowscriptaccess" value="always"&gt;&lt;param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=2902369&amp;amp;server=vimeo.com&amp;amp;show_title=1&amp;amp;show_byline=1&amp;amp;show_portrait=0&amp;amp;color=&amp;amp;fullscreen=1"&gt;&lt;embed src="http://vimeo.com/moogaloop.swf?clip_id=2902369&amp;amp;server=vimeo.com&amp;amp;show_title=1&amp;amp;show_byline=1&amp;amp;show_portrait=0&amp;amp;color=&amp;amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="400" height="300"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;br /&gt;&lt;a href="http://vimeo.com/"&gt;Iowa FIRST LEGO League 2008&lt;/a&gt; from &lt;a href="http://vimeo.com/floyddavenport"&gt;Floyd Davenport&lt;/a&gt; on &lt;a href="http://vimeo.com/"&gt;Vimeo&lt;/a&gt;.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-6759233249735948698?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/6759233249735948698/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=6759233249735948698' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/6759233249735948698'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/6759233249735948698'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2009/01/fun-at-first-lego-league-2008.html' title='Fun at FIRST LEGO League 2008'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-1806843134317766662</id><published>2009-01-11T21:32:00.008-06:00</published><updated>2009-01-12T00:06:01.856-06:00</updated><title type='text'>How Does Social Media Change the Rules for Civility?</title><content type='html'>Early today, &lt;a href="http://friendfeed.com/scobleizer"&gt;Robert Scoble&lt;/a&gt; twittered "“I think I'll write up a new post about why the new polite is to be impolite".  His statement made me think about the civility of social media.  Please understand that I'm neither an expert on social media or civility... but I have been accused of being too short and impersonal in my own communications. &lt;br /&gt;&lt;br /&gt;Here are a few observations to keep in mind when using social media tools.&lt;br /&gt;&lt;ol&gt;&lt;li&gt;Don't try too hard to read between the lines.  Twitter, Friendfeed, blog comments, etc are not the same as face to face conversations, they are concise and public.&lt;/li&gt;&lt;li&gt;Social media has significantly increased competition for attention.  This may be the scariest aspect for many people new to using social media.  I want to participate in the larger world, but I need to filter it down to something I can digest.  This means I can't attend every party and I must recognize that my parties may not always be well attended.&lt;/li&gt;&lt;li&gt;Sometimes I'm just talking to myself... and that's OK.  Find value for yourself.  Yes I can laugh at my own jokes and I often do. &lt;/li&gt;&lt;li&gt;Sometimes you're not talking to me.  If I dont' get it, you probably don't care.&lt;/li&gt;&lt;li&gt;Don't feel the need to respond to every post.  Ask yourself if you are adding value to the conversation.  I admit this is difficult for me; sometimes I need to keep my 2 cents and save them up for a different conversation where I can provide more value.&lt;/li&gt;&lt;li&gt;Communications are more public than ever before, you may not fully understand your influence and words can hurt... so use your words carefully.&lt;/li&gt;&lt;/ol&gt;Have a nice day!&lt;br /&gt;&lt;br /&gt;:)&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-1806843134317766662?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/1806843134317766662/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=1806843134317766662' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/1806843134317766662'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/1806843134317766662'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2009/01/how-does-social-media-change-rules-for.html' title='How Does Social Media Change the Rules for Civility?'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-7904922202631105352</id><published>2008-12-28T21:08:00.006-06:00</published><updated>2008-12-28T21:38:03.063-06:00</updated><title type='text'>Walgreens Saves Christmas...</title><content type='html'>&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://4.bp.blogspot.com/_BvksqtVskDc/SVhFM6y2_TI/AAAAAAAAACE/Yb7z4dLkMy4/s1600-h/Raman.jpg"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 275px; height: 320px;" src="http://4.bp.blogspot.com/_BvksqtVskDc/SVhFM6y2_TI/AAAAAAAAACE/Yb7z4dLkMy4/s320/Raman.jpg" border="0" alt=""id="BLOGGER_PHOTO_ID_5285050250962599218" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;Each year we travel to St Louis and celebrate Christmas with my wife's family.  In the last few years, we've opened presents before the trip.  This year, we decided to follow our tradition and open presents early, but to leave the stockings for Christmas day in St Louis (we like to have fun with stocking presents).&lt;br /&gt;&lt;br /&gt;To our shock, Christmas morning, we found we had left my son's stocking stuffers at home.  Yikes!  We felt terrible (yep, we had remembered all the other presents).&lt;br /&gt;&lt;br /&gt;Thinking quickly, but not so clearly, I jumped into the car and ran off to Walgreens (the only opened store) and tried to work some Christmas magic.   &lt;br /&gt;&lt;br /&gt;Understanding his real stocking stuffers were at home, he seemed to enjoy his make-shift stocking.  &lt;br /&gt;&lt;br /&gt;He got Ramen noodles, beef jerky, lots of gum, cool stickers, his favorite candy bars and a deck of "kitty" playing cards.  :)&lt;br /&gt;&lt;br /&gt;Thanks Walgreens.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-7904922202631105352?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/7904922202631105352/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=7904922202631105352' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/7904922202631105352'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/7904922202631105352'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2008/12/walgreens-saves-christmas.html' title='Walgreens Saves Christmas...'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://4.bp.blogspot.com/_BvksqtVskDc/SVhFM6y2_TI/AAAAAAAAACE/Yb7z4dLkMy4/s72-c/Raman.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-381343877810305643</id><published>2008-12-28T20:51:00.004-06:00</published><updated>2008-12-28T20:58:55.395-06:00</updated><title type='text'>Christmas Lights and Music</title><content type='html'>My nephew (on my wife's side of the family), Ken Franke, grew up loving Christmas lights.  Ken  went  on to get a major in theater and now teaches in the St Louis school district. Ken is married, has his own home and hasn't lost his love for Christmas.  He shows his enthusiasm and creativity each year through a very nice display of Christmas lights (I don't recall the number) put to music.  Enjoy.&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;br /&gt;&lt;object width="480" height="295"&gt;&lt;param name="movie" value="http://www.youtube.com/v/KxgjbtdW2ng&amp;hl=en&amp;fs=1"&gt;&lt;/param&gt;&lt;param name="allowFullScreen" value="true"&gt;&lt;/param&gt;&lt;param name="allowscriptaccess" value="always"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/KxgjbtdW2ng&amp;hl=en&amp;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="480" height="295"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-381343877810305643?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/381343877810305643/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=381343877810305643' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/381343877810305643'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/381343877810305643'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2008/12/christmas-lights-and-music.html' title='Christmas Lights and Music'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-6112712132780182554</id><published>2008-11-30T15:54:00.004-06:00</published><updated>2008-11-30T19:46:28.094-06:00</updated><title type='text'>Adopting Social Media</title><content type='html'>Yesterday I read &lt;a href="http://twitter.com/chrisbrogan"&gt;Chris Brogan&lt;/a&gt;’s post “&lt;a href="http://www.chrisbrogan.com/if-i-started-today/"&gt;If I started today&lt;/a&gt;” in which he outlines a few starting ideas for working with social media. I would like to explore this question further.&lt;br /&gt;&lt;br /&gt;I feel there is a strong component of change management which needs to be addressed. What is the culture in your organization? How do individuals in your organization value the web?  How do you develop a culture of online engagement and networking; one of collaboration, sharing and participation?&lt;br /&gt;&lt;br /&gt;Please understand that I'm not an expert in organizational change, but I think to be successful, it will need to start with individual change.  I like the ADKAR model for individual change (see definition in &lt;a href="http://en.wikipedia.org/wiki/Change_management_(people)"&gt;Wikipedia&lt;/a&gt;).&lt;br /&gt;&lt;br /&gt;This model describes five required building blocks for change to be realized successfully on an individual level. The building blocks of the ADKAR Model include:&lt;br /&gt;&lt;ol&gt;&lt;li&gt;Awareness – of why the change is needed &lt;/li&gt;&lt;li&gt;Desire – to support and participate in the change &lt;/li&gt;&lt;li&gt;Knowledge – of how to change &lt;/li&gt;&lt;li&gt;Ability – to implement new skills and behaviors &lt;/li&gt;&lt;li&gt;Reinforcement – to sustain the change &lt;/li&gt;&lt;/ol&gt;In this model, I think the second and third building blocks, &lt;em&gt;Desire&lt;/em&gt; and &lt;em&gt;Knowledge&lt;/em&gt;, are the most difficult. While we can develop &lt;em&gt;Awareness&lt;/em&gt; (which we do through our annual technology showcase) and &lt;em&gt;Ability&lt;/em&gt; through training opportunities, &lt;em&gt;Desire&lt;/em&gt; has to come from the individual perspective of value. How I feel about and use social media doesn’t always translate well to my colleagues. At the same time, I interpret &lt;em&gt;Knowledge&lt;/em&gt; not as how to use technology, but how to make the change within your own time-constrained and political environment.&lt;br /&gt;&lt;br /&gt;I’m not worried as much about &lt;em&gt;Reinforcement&lt;/em&gt; (might be a mistake) because if you can find the value, gain the desire and skills, then I believe your new network will help sustain you. Of course having some administrative support at evaluation time (and possibly some nice numbers and anecdotal benefits will help).&lt;br /&gt;&lt;br /&gt;I’d be interested in feedback. What do you think?  What has been your experience bringing an organization (its people) into the world of social media?&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-6112712132780182554?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/6112712132780182554/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=6112712132780182554' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/6112712132780182554'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/6112712132780182554'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2008/11/adopting-social-media.html' title='Adopting Social Media'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-3706388286619331331</id><published>2008-11-26T21:19:00.004-06:00</published><updated>2008-11-26T21:45:48.509-06:00</updated><title type='text'>Dogs and Drums</title><content type='html'>Every once in a while, I will jump on my son's drum set and play around. It's kind of sad, my drumming skills were never good and now about 35 years later, not so good. But it can be fun. One day, Jackson, a Shih Tzu was visiting and we found he has a certain "scary" foundness for the drums. This video is my first on Vimeo and shows Jackson and his cousins Bo and Daisy reacting to the drums. Fun.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;object width="400" height="300"&gt;&lt;param name="allowfullscreen" value="true" /&gt;&lt;param name="allowscriptaccess" value="always" /&gt;&lt;param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=2358698&amp;amp;server=vimeo.com&amp;amp;show_title=1&amp;amp;show_byline=1&amp;amp;show_portrait=0&amp;amp;color=&amp;amp;fullscreen=1" /&gt;&lt;embed src="http://vimeo.com/moogaloop.swf?clip_id=2358698&amp;amp;server=vimeo.com&amp;amp;show_title=1&amp;amp;show_byline=1&amp;amp;show_portrait=0&amp;amp;color=&amp;amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="400" height="300"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;br /&gt;&lt;a href="http://vimeo.com/2358698"&gt;Jackson, Bo and Daisy versus the Drums&lt;/a&gt; from &lt;a href="http://vimeo.com/floyddavenport"&gt;Floyd Davenport&lt;/a&gt; on &lt;a href="http://vimeo.com"&gt;Vimeo&lt;/a&gt;.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-3706388286619331331?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/3706388286619331331/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=3706388286619331331' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/3706388286619331331'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/3706388286619331331'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2008/11/dogs-and-drums.html' title='Dogs and Drums'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-4996738018440636290</id><published>2008-11-24T22:44:00.003-06:00</published><updated>2008-11-25T00:02:19.692-06:00</updated><title type='text'>Roll Call – Where are Your People?</title><content type='html'>For the last few months (give or take a year), I’ve been trying to wrap my arms around a specific issue.  How do you help a large, distributed, diverse and independent organization become more engaging online? &lt;br /&gt;&lt;br /&gt;We’ve spent a great deal of time working on the web presence, developing a content management strategy and struggling with the issue of navigation and structure.&lt;br /&gt;&lt;br /&gt;My conclusion?  There is more to engagement than good content.&lt;br /&gt;&lt;br /&gt;This isn’t to suggest that content isn’t important, content is critical.  However, when you have a solid content management system in place; when your systems supports good SEO guidelines; when your presentation is set and you have a model for your site map; it’s time to look at other technologies and engagement strategies to promote your content and build an audience.&lt;br /&gt;&lt;br /&gt;Something is missing… or better yet, someone is missing.  Where is everybody?  Who creates this content? What do they bring to the table?  I want more than what is edited and formatted into news, announcements, publications or even educational modules.  I want humor, ideas, guidance, and opinions.  You want engagement?  Talk to me.&lt;br /&gt;&lt;br /&gt;Tell me what you are doing.  What’s important and relevant in your area of expertise and why?  How do you feel about current events?  I need your help to filter and find the most useful resources.   Help me develop context.   I already know how to use Google, Wikipedia, or to browse your site (although I may not bother).&lt;br /&gt;&lt;br /&gt;To borrow some relevant insights from &lt;a href="http://twitter.com/skytland"&gt;Nicholas Skytland&lt;/a&gt; of NASA in his post “&lt;a href="http://www.opennasa.com/2008/06/15/social-media-whats-the-point/"&gt;Social Media: What’s the Point?&lt;/a&gt;”.  Participation helps:&lt;br /&gt;&lt;ul&gt;&lt;li&gt;Create a transparent and connected organization &lt;/li&gt;&lt;li&gt;Encourage a modern communications structure &lt;/li&gt;&lt;li&gt;Employ innovative technology to collaborate on and solve our challenges &lt;/li&gt;&lt;li&gt;Improve how teams integrate to solve problems &lt;/li&gt;&lt;li&gt;Ensure full and free access to information &lt;/li&gt;&lt;li&gt;Share your compelling stories with the Public &lt;/li&gt;&lt;li&gt;Flatten organization structures &lt;/li&gt;&lt;li&gt;Change our approach to advertisement and marketing &lt;/li&gt;&lt;/ul&gt;&lt;p&gt;Build a real engagement strategy.  Put a face(s) on your organization.  Participate.  Use networking tools like Twitter, blogs and Friendfeed.   Share more than your content, share your experiences.  Employ staff who have passion and a message (voice) and let them go.&lt;br /&gt;&lt;br /&gt; &lt;/p&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-4996738018440636290?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/4996738018440636290/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=4996738018440636290' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/4996738018440636290'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/4996738018440636290'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2008/11/roll-call-where-are-your-people.html' title='Roll Call – Where are Your People?'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-6595981088113088290</id><published>2008-11-05T20:12:00.003-06:00</published><updated>2008-11-05T20:21:09.503-06:00</updated><title type='text'>Paper Pliers</title><content type='html'>Last weekend my son, Keegan, came home from his dorm at Iowa State University to work on a design project.  Keegan is going through his freshman year at ISU in Design.  I've heard stories about the first year in design; the amount of work involved, and now Keegan is learning first hand.  &lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;His third project for this semester is to model a working tool using paper.  Evidently there are lots of rules (can do and can't do) involved.  Keegan was given a pair of pliers to model.  He was allowed to use a specific type of paper which he could weave and sew.  There a lot to this project including a design paper, measured plans... &lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Here is a picture of the results... might not look like much, but I can attest to about four days of work on his part... I was most inpressed with his ability to sit down and from scratch layout precisely measured templates to create a working model.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;img src="http://2.bp.blogspot.com/_BvksqtVskDc/SRJT2HUZlPI/AAAAAAAAAB4/13unJMKhOQE/s320/paperpliers2.jpg" style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 320px; height: 258px;" border="0" alt="" id="BLOGGER_PHOTO_ID_5265363103492183282" /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-6595981088113088290?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/6595981088113088290/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=6595981088113088290' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/6595981088113088290'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/6595981088113088290'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2008/11/paper-pliers.html' title='Paper Pliers'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://2.bp.blogspot.com/_BvksqtVskDc/SRJT2HUZlPI/AAAAAAAAAB4/13unJMKhOQE/s72-c/paperpliers2.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-6387897264069687129</id><published>2008-10-26T21:06:00.008-05:00</published><updated>2008-10-26T21:27:42.067-05:00</updated><title type='text'>Image of Heaven is Found on eXtension Tag Cloud!</title><content type='html'>I was amazed. Its the kind of thing you only read about in the tabloids. Was an image of Heaven really displayed in one of the &lt;a href="http://www.extension.org/main/communities"&gt;eXtension tag clouds&lt;/a&gt;? Could this be real? A sign? What could it mean?&lt;br /&gt;&lt;div&gt;&lt;/div&gt;&lt;br /&gt;&lt;div&gt;It was during a meeting on Friday morning. There was nothing special about this particular meeting. We were discussing online marketing and looking at the eXtension Ask an Expert widget. Then Latosca (our new web coordinator) noticed something odd... did the outline of the general eXtension tag cloud present the image of heaven? &lt;/div&gt;&lt;br /&gt;&lt;div&gt;&lt;/div&gt;&lt;div&gt;Was this another miracle? Just like the images of Christ or the Mother Mary on window panes or within cut-up vegetables? I wasn't sure what to make of it, so I leave it to you to make your own judgement.&lt;br /&gt;&lt;/div&gt;&lt;br /&gt;&lt;div&gt;Below is an image of the Tag Cloud.&lt;/div&gt;&lt;br /&gt;&lt;p&gt;&lt;img id="BLOGGER_PHOTO_ID_5261652766562570434" style="DISPLAY: block; MARGIN: 0px auto 10px; WIDTH: 274px; CURSOR: hand; HEIGHT: 284px; TEXT-ALIGN: center" alt="" src="http://1.bp.blogspot.com/_BvksqtVskDc/SQUlUFJp0MI/AAAAAAAAABg/jexF7ryAz4s/s320/tagcloud.jpg" border="0" /&gt;&lt;/p&gt;&lt;br /&gt;&lt;p&gt;Now you may have to squint just a little bit, but if you look closely, you will see an image of Heaven... look closely.&lt;br /&gt;&lt;/p&gt;&lt;img id="BLOGGER_PHOTO_ID_5261654108471561586" style="DISPLAY: block; MARGIN: 0px auto 10px; WIDTH: 309px; CURSOR: hand; HEIGHT: 320px; TEXT-ALIGN: center" alt="" src="http://4.bp.blogspot.com/_BvksqtVskDc/SQUmiMJsDXI/AAAAAAAAABw/E_kuUsjJO8Q/s320/iowatagcloud.jpg" border="0" /&gt;&lt;br /&gt;&lt;div&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-6387897264069687129?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/6387897264069687129/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=6387897264069687129' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/6387897264069687129'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/6387897264069687129'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2008/10/image-of-heaven-is-found-on-extension.html' title='Image of Heaven is Found on eXtension Tag Cloud!'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://1.bp.blogspot.com/_BvksqtVskDc/SQUlUFJp0MI/AAAAAAAAABg/jexF7ryAz4s/s72-c/tagcloud.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-55478558950548574</id><published>2008-10-26T17:39:00.003-05:00</published><updated>2008-10-26T18:12:56.951-05:00</updated><title type='text'>Branding through Conversations</title><content type='html'>&lt;a href="http://blog.k1v1n.com/"&gt;Kevin Gamble&lt;/a&gt; via &lt;a href="http://friendfeed.com/"&gt;friendfeed &lt;/a&gt;pointed me to David Cushman's paper titled &lt;a href="http://fasterfuture.blogspot.com/2008/04/communities-of-purpose-are-business.html"&gt;&lt;em&gt;Communities of Purpose are the Business Units of the Future&lt;/em&gt;&lt;/a&gt;. It was an interesting paper, but I was more interested in a referenced post by David, &lt;em&gt;&lt;a href="http://fasterfuture.blogspot.com/2008/04/value-of-brand-is-in-its-conversations.html"&gt;The Value of a Brand is in its Conversations&lt;/a&gt;&lt;/em&gt;.&lt;br /&gt;&lt;br /&gt;I'm very interested in this topic as we consider the future of our own institutional web site, its role in strategic marketing and how we can better engage our clientele.&lt;br /&gt;&lt;br /&gt;In addition to the physical attributes, a brand can represent the values and personality of a company or service. The key objective is to create a relationship of trust (&lt;a href="http://en.wikipedia.org/wiki/Brand"&gt;Wikipedia&lt;/a&gt;).&lt;br /&gt;&lt;br /&gt;In his post, David describes the &lt;a href="http://www.zappos.com/"&gt;Zappo's &lt;/a&gt;CEO's use of twitter.&lt;br /&gt;&lt;blockquote&gt;&lt;p&gt;Tony doesn't just tweet about zappo promotions, he reveals his life and his personality to you in every tweet. He presents a very human face of a company - and he does it in a way that is open to real live human conversation.&lt;/p&gt;&lt;/blockquote&gt;If we really want to make an impact online, reach new audiences, and enhance our brand, then we need to participate in these online communities and conversations.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-55478558950548574?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/55478558950548574/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=55478558950548574' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/55478558950548574'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/55478558950548574'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2008/10/branding-through-conversations.html' title='Branding through Conversations'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-3300258393776608510</id><published>2008-10-19T13:36:00.005-05:00</published><updated>2008-10-19T15:02:43.244-05:00</updated><title type='text'>Learning How to Filter...</title><content type='html'>&lt;a href="http://3.bp.blogspot.com/_BvksqtVskDc/SPuA8p032HI/AAAAAAAAABY/VwFqbEFBFJQ/s1600-h/driving.jpg"&gt;&lt;img id="BLOGGER_PHOTO_ID_5258938769393309810" style="FLOAT: left; MARGIN: 0px 10px 10px 0px; CURSOR: hand" alt="Photo by Kyle May on Flickr" src="http://3.bp.blogspot.com/_BvksqtVskDc/SPuA8p032HI/AAAAAAAAABY/VwFqbEFBFJQ/s320/driving.jpg" border="0" /&gt;&lt;/a&gt; When I was about 10 years old, I started to take an interest in driving. I was ready to hit the road. Watching my mother drive, I was amazed at how she managed to keep track of everything around her, stay on the road, read all the signs, including the car gauges such as the all important speedometer. (Once I even tried to count the white road lines - impossible)&lt;br /&gt;&lt;br /&gt;There was simply too much information for me to digest in real time... and when traffic was bad, forget it.&lt;br /&gt;&lt;br /&gt;Years later, when I did get my chance behind the wheel; along with rules of the road, I learned how to ignore irrelevant activity and information (noise). When I began to teach my own children how to drive, I remember teaching them what to watch for... the small child playing on the curb as you drive by... basically what I felt was relevant when driving.&lt;br /&gt;&lt;br /&gt;With all the resources online today, we hear a lot of complaints about information overload. I'm sure we have all felt overwhelmed at times, just as I did in my first driving lesson. Our challenge is to learn how to filter information.&lt;br /&gt;&lt;br /&gt;If you think about it, we have been doing this all our lives. I was reminded of this fact when reading &lt;em&gt;the curious incident of the dog in the night-time&lt;/em&gt; by Mark Haddon.&lt;br /&gt;&lt;br /&gt;&lt;blockquote&gt;Chapter 181. I see everything&lt;br /&gt;&lt;br /&gt;if they are in the countryside, it might be&lt;br /&gt;&lt;br /&gt;&lt;ol&gt;&lt;li&gt;I am standing in a field that is full of grass.&lt;/li&gt;&lt;li&gt;There are some cows in the fields.&lt;/li&gt;&lt;li&gt;It is sunny with a few clouds.&lt;/li&gt;&lt;li&gt;There are some flowers in the grass.&lt;/li&gt;&lt;li&gt;There is a village in the distance.&lt;/li&gt;&lt;/ol&gt;...&lt;br /&gt;&lt;br /&gt;and I notice these things&lt;br /&gt;&lt;br /&gt;&lt;ol&gt;&lt;li&gt;There are 19 cows in the field, 15 of which are black and white and 4 of which are brown and white.&lt;/li&gt;&lt;li&gt;There is a village in the distance which has 31 visible houses and a church with a square tower, not a spire.&lt;/li&gt;&lt;li&gt;There are ridges in the field, which means that in medieval times it was what is called a ridge and furrow filed and people who lived in the village would have a ridge each to do farming on.&lt;/li&gt;&lt;li&gt;There is an old plastic bag from Asda in the hedge and a squashed Coca-Colo can with a small snail on it, and a long piece of orange string.&lt;/li&gt;&lt;/ol&gt;...&lt;br /&gt;&lt;br /&gt;&lt;/blockquote&gt;&lt;br /&gt;Remember the first time you visited a very large and busy city? Didn't you feel overwhelmed? In time, you became more comfortable with your environment. Why? Because you learned how to filter out the noise and pay attention to those things which are relevant to you. We do this every day.&lt;br /&gt;&lt;br /&gt;The Internet with all its services, information and technology can be very overwhelming, but in time, you can become both comfortable and productive once you begin to filter information in a meaningful way. Of course this requires that you participate. You can't develop filters without participation. It also helps to have tools which assist you in this process.&lt;br /&gt;&lt;br /&gt;For me, this is one of the real payoffs for social networking. Good social networking tools help me filter information with people who share my interests both personal and professionally.&lt;br /&gt;&lt;br /&gt;Another challenge for those who are in the business of publishing information is to make our content "filter friendly". What are the best filter tools? We have always talked about being "Google friendly". And while that is a must, we also need to consider how to become filter friendly in many new enviroments where people work and play.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:85%;"&gt;Photo by &lt;/span&gt;&lt;a href="http://www.flickr.com/photos/kylemay/"&gt;&lt;span style="font-size:85%;"&gt;Kyle May&lt;/span&gt; &lt;/a&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-3300258393776608510?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/3300258393776608510/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=3300258393776608510' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/3300258393776608510'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/3300258393776608510'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2008/10/learning-how-to-filter.html' title='Learning How to Filter...'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://3.bp.blogspot.com/_BvksqtVskDc/SPuA8p032HI/AAAAAAAAABY/VwFqbEFBFJQ/s72-c/driving.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-6370110928509473487</id><published>2008-10-12T19:17:00.007-05:00</published><updated>2008-10-12T19:40:22.195-05:00</updated><title type='text'>Advertising in Singapore</title><content type='html'>&lt;a href="http://3.bp.blogspot.com/_BvksqtVskDc/SPKV0hpgGcI/AAAAAAAAABI/hAlb-OfloiI/s1600-h/Video+call+snapshot+1.png"&gt;&lt;img id="BLOGGER_PHOTO_ID_5256428444712966594" style="FLOAT: left; MARGIN: 0px 10px 10px 0px; CURSOR: hand" alt="" src="http://3.bp.blogspot.com/_BvksqtVskDc/SPKV0hpgGcI/AAAAAAAAABI/hAlb-OfloiI/s320/Video+call+snapshot+1.png" border="0" /&gt;&lt;/a&gt;I spoke with my daughter in Singapore this morning via &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_0"&gt;Skype&lt;/span&gt;. It worked very well. I'm sure you will be happy to know she is happy and doing well... I know I am. :)&lt;br /&gt;&lt;br /&gt;She showed me an image of the advertising on cigarettes being sold in Singapore. Evidently everyone smokes all the time in Singapore (not Emily, yeah). Not sure the advertising is working...&lt;br /&gt;&lt;br /&gt;Amazing... buy our product, enjoy, relax... oh and yeah, it will kill you. OK, thanks.&lt;br /&gt;&lt;br /&gt;&lt;a href="http://3.bp.blogspot.com/_BvksqtVskDc/SPKWz0sbIqI/AAAAAAAAABQ/dbqAqqOCmQk/s1600-h/Video+call+snapshot+3.png"&gt;&lt;img id="BLOGGER_PHOTO_ID_5256429532157256354" style="FLOAT: left; MARGIN: 0px 10px 10px 0px; CURSOR: hand" alt="" src="http://3.bp.blogspot.com/_BvksqtVskDc/SPKWz0sbIqI/AAAAAAAAABQ/dbqAqqOCmQk/s320/Video+call+snapshot+3.png" border="0" /&gt;&lt;/a&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-6370110928509473487?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/6370110928509473487/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=6370110928509473487' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/6370110928509473487'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/6370110928509473487'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2008/10/advertising-in-singapore.html' title='Advertising in Singapore'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://3.bp.blogspot.com/_BvksqtVskDc/SPKV0hpgGcI/AAAAAAAAABI/hAlb-OfloiI/s72-c/Video+call+snapshot+1.png' height='72' width='72'/><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-8816579697433836211</id><published>2008-10-06T22:44:00.002-05:00</published><updated>2008-10-06T23:14:26.932-05:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='marketing'/><category scheme='http://www.blogger.com/atom/ns#' term='engagement'/><category scheme='http://www.blogger.com/atom/ns#' term='content'/><title type='text'>Marketing, Engagement and Content</title><content type='html'>For years we have been learning about managing content and how to build effective websites.  Or at least we thought we were.  Actually, we have learned a lot, but the landscape keeps changing and we find ourselves using old and ineffective strategies.&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;I think we need to consider separating the following elements of an online presence as we develop strategies for implementation.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;1. Content.  I would suggest that content is comprised of educational units - FAQ, procedures, research findings, supporting data, reports ... - information relevant to our audience.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;2. Context.  In the past, context was supported by site navigation.  This approach does not scale well, is hard to distribute, not very flexible nor very dynamic.  I'm beginning to believe content should be managed in a flatter structure, tagging would provide a more flexible and scalable approach for navigation and posting articles can tie together content (internal links) more effectively for context.  What's relevant and timely (context) and how do we support it (content).&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;3. Marketing.  Simply put, what are our campaigns?  What message is important now?  What services do we provide?  Marketing strategies should take advantage of context as well as our networks (thinking of &lt;a href="http://blog.k1v1n.com/"&gt;Kevin's &lt;/a&gt;comment about "Page rank being the ultimate measure of online influence).  &lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;4. Engagement.  How can we and how do we want to engage our audience?  Be selective.  Not every area should have feedback, nor does feedback necessarily provide effective engagement.  Keep in mind that web 2.0 is more than just giving your audience voice... it should be about employing that voice to increase the value of your services.  Also, engagement should be about people and trust.  &lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;The challenge is to define an approach for connecting these four elements into a coherent and sustainable model.  &lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Who is doing this right?&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt; &lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-8816579697433836211?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/8816579697433836211/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=8816579697433836211' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/8816579697433836211'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/8816579697433836211'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2008/10/marketing-engagement-and-content.html' title='Marketing, Engagement and Content'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-4431381127480109148</id><published>2008-10-06T20:50:00.004-05:00</published><updated>2008-10-06T21:01:59.740-05:00</updated><title type='text'>Phone Call for Mr. Davenport</title><content type='html'>&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://3.bp.blogspot.com/_BvksqtVskDc/SOrCVB2qLXI/AAAAAAAAABA/XuVypWKN3QI/s1600-h/DadPhone.jpg"&gt;&lt;img style="float:left; margin:0 10px 10px 0;cursor:pointer; cursor:hand;" src="http://3.bp.blogspot.com/_BvksqtVskDc/SOrCVB2qLXI/AAAAAAAAABA/XuVypWKN3QI/s320/DadPhone.jpg" border="0" alt="" id="BLOGGER_PHOTO_ID_5254225581811838322" /&gt;&lt;/a&gt;&lt;br /&gt;On Saturday, my wife and I headed down south to do some shopping... when she suddenly realized she had left a sweater which she wanted to return (part of shopping I'm told).  Seeing an opportunity, I turned left to work my way back to our home through uncharted territory.  How fun.&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;We came through Kelly Iowa... a very small town just south of Ames.  One street... a post office (which I'm not sure was open) and right there on the side of the road... a phone booth.  A phone booth?  No way.  &lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Way.  But that's not all... a working phone booth.  Sweet.  &lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Why was I so excited?  Certainly my wife didn't understand when I pulled the car over, jump out, tested the phone and had her take my picture. :)&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;I guess it is the same feeling I get when I put a 40 year old album on my record player... good times.  If only I had my superman outfit.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Now where did I put my old 8 Track player.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt; &lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-4431381127480109148?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/4431381127480109148/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=4431381127480109148' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/4431381127480109148'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/4431381127480109148'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2008/10/phone-call-for-mr-davenport.html' title='Phone Call for Mr. Davenport'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://3.bp.blogspot.com/_BvksqtVskDc/SOrCVB2qLXI/AAAAAAAAABA/XuVypWKN3QI/s72-c/DadPhone.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-577900530624353421</id><published>2008-08-17T21:44:00.002-05:00</published><updated>2008-08-17T22:42:04.455-05:00</updated><title type='text'>I've been Tagged</title><content type='html'>Really I got double tagged... by my friends &lt;a href="http://bdwebster.com/"&gt;Brian Webster&lt;/a&gt; and &lt;a href="http://www.extension.iastate.edu/mt/bnibe/"&gt;&lt;span style="text-decoration: underline;"&gt;&lt;/span&gt;&lt;/a&gt;&lt;a href="http://www.extension.iastate.edu/mt/bnibe/"&gt;Becky Nibe&lt;/a&gt; - and I've been really slow to respond.  So here goes...&lt;br /&gt;&lt;br /&gt;&lt;b&gt;What was I doing ten years ago?&lt;/b&gt;&lt;br /&gt;Pretty much what I'm doing now only in Illinois.  At that time, I was an Assistant Director for Information Technology and Communications Services (ITCS) for Extension and the College of Agriculture and Environmental Sciences at the University of Illinois.  A few things have changed... my kids are older and pretty much out of the house.  I started swimming again instead of just running.  And I feel like I'm more into management than doing the hands-on technology work.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Five snacks I enjoy:&lt;/span&gt;&lt;br /&gt;&lt;ol&gt;&lt;li&gt;Dark Chocolate (not sure what Brian is thinking)&lt;/li&gt;&lt;li&gt;Mixed Nuts (not hot on cachews)&lt;/li&gt;&lt;li&gt;Cookies &lt;/li&gt;&lt;li&gt;M&amp;amp;Ms&lt;/li&gt;&lt;li&gt;Corn Nuts&lt;/li&gt;&lt;/ol&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Five Things on My To-Do list today:&lt;/span&gt;&lt;br /&gt;&lt;ol&gt;&lt;li&gt;Move son into the dorms at ISU&lt;/li&gt;&lt;li&gt;Send daughter a gift box&lt;/li&gt;&lt;li&gt;Get car fixed (struts and AC)&lt;/li&gt;&lt;li&gt;Learn MS SharePoint (been on my list for a long time)&lt;/li&gt;&lt;li&gt;Work on Accountability presentation (wish me luck)&lt;/li&gt;&lt;/ol&gt;&lt;br /&gt;&lt;span style="font-weight: bold;"&gt;Five Things I would do if I were a  billionaire:&lt;br /&gt;&lt;/span&gt;&lt;ol&gt;&lt;li&gt;Take care of the debts for my family&lt;/li&gt;&lt;li&gt;Help others (not sure who, but wouldn't it be fun)&lt;/li&gt;&lt;li&gt;Change my name?  &lt;/li&gt;&lt;li&gt;Beach property&lt;/li&gt;&lt;li&gt;Feel guilty&lt;/li&gt;&lt;/ol&gt;&lt;b&gt;Five jobs I've had:&lt;/b&gt;&lt;br /&gt;&lt;ol&gt;&lt;li&gt;Paperboy&lt;/li&gt;&lt;li&gt;Pizza boy&lt;/li&gt;&lt;li&gt;Garbage man&lt;/li&gt;&lt;li&gt;Air Force &lt;/li&gt;&lt;li&gt;Programmer&lt;/li&gt;&lt;/ol&gt;&lt;b&gt;Five bad habits:&lt;/b&gt;&lt;br /&gt;&lt;ol&gt;&lt;li&gt;Procrastination (note late post)&lt;/li&gt;&lt;li&gt;Staying 0rganized &lt;/li&gt;&lt;li&gt;Poor diet (see snacks)&lt;/li&gt;&lt;li&gt;Good intentions (which can get you in trouble)&lt;/li&gt;&lt;li&gt;I need to read more&lt;br /&gt;&lt;/li&gt;&lt;/ol&gt;&lt;span style="font-weight: bold;"&gt;Five places I have lived:&lt;/span&gt;&lt;ol&gt;&lt;li&gt;Oklahoma&lt;/li&gt;&lt;li&gt;Texas&lt;/li&gt;&lt;li&gt;Missouri&lt;/li&gt;&lt;li&gt;Colorado&lt;/li&gt;&lt;li&gt;Illinois&lt;/li&gt;&lt;/ol&gt;&lt;b&gt;Five random things:&lt;/b&gt;&lt;br /&gt;&lt;ol&gt;&lt;li&gt;I've been married to a wonderful woman for 23 years.&lt;/li&gt;&lt;li&gt;I have two children, as different as night and day.  I love them both.  One is currently in Singapore and wants to see the world.  The other would be happy living in my basement.&lt;/li&gt;&lt;li&gt;I love to swim and do so about three times a week - wish I was better.&lt;/li&gt;&lt;li&gt;Tall buildings scare me (just not right)&lt;/li&gt;&lt;li&gt;I love good southern seafood.&lt;/li&gt;&lt;/ol&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-577900530624353421?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/577900530624353421/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=577900530624353421' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/577900530624353421'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/577900530624353421'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2008/08/ive-been-tagged.html' title='I&apos;ve been Tagged'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-4624961171162775427</id><published>2008-08-17T19:10:00.003-05:00</published><updated>2008-08-17T20:54:48.061-05:00</updated><title type='text'>Swimming Endures</title><content type='html'>I'm so happy to see how well the U.S. swimming team performed at the 2008 Olympics!  It was amazing and inspiring - with a number of spectacular swims.  While Michael was the star of the competition, there were other great swims by Natalie, Katie, Jason, Rebecca, Dara... and all the other &lt;a href="http://http//www.swimmingworldmagazine.com/lane9/news/18486.asp"&gt;U.S. swimmers&lt;/a&gt;.&lt;br /&gt;&lt;br /&gt;I hope their performances will inspire and excite more young people around the country to consider swimming as a sport.  And I really hope it will also inspire more athletic directors around the country to support swimming as a sport.&lt;br /&gt;&lt;br /&gt;Unfortunately, while Americans are extremely proud of our U.S. swimmers and the swimming events took center stage, I'm afraid that pride and interest will quickly fade.  I'm just amazed at the quality of swimming in the U.S., we continue to be a powerhouse of swimming.&lt;br /&gt;&lt;br /&gt;In 1978, I was a senior in high school and part of a winning swimming team - winning our state meet all four years.  I wasn't a great swimmer, but I loved the sport and was considering my options for college.  This is when I learned first-hand about the decline of swimming programs around the country.  Oklahoma State, my first choice, dropped its swimming program that year.  In the end, I decided to attend Southeast Missouri State University and continue swimming for this small Division II school.  SEMO dropped its program my second year in school.  As an example of the decline in swimming programs, believe the Big 12 now has only three men's teams remaining.&lt;br /&gt;&lt;br /&gt;Just in case you think you know where this post it going... I don't believe the problem is with "Title IX".  I think Title IX has been used as an excuse to close programs and in fact, if it weren't for Title IX, we would have probably lost most of the women's swimming programs as well.&lt;br /&gt;&lt;br /&gt;While I would like to put the blame on athletic directors who can't see past football and basketball, it really isn't about blame (OK, I still blame them).  America has great professional sports, and I believe it is their success that overshadows our amateur programs.&lt;br /&gt;&lt;br /&gt;So, I'm not sure there is a real solution, but I'm very thankful to our Olympic swimmers who have certainly inspired me to get back into the pool.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-4624961171162775427?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/4624961171162775427/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=4624961171162775427' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/4624961171162775427'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/4624961171162775427'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2008/08/swimming-endures.html' title='Swimming Endures'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-5803781713317647884</id><published>2008-08-12T09:50:00.003-05:00</published><updated>2008-08-12T10:28:57.692-05:00</updated><title type='text'>Reaching New Audiences</title><content type='html'>One of the primary objectives of our recently "on-hold" portal project is to reach new audiences, primarily the under 40 age group.  This may sound fairly straight forward using technology, but it has raised some interesting questions.&lt;br /&gt;&lt;br /&gt;I can think of three target audiences to meet this objective.&lt;br /&gt;&lt;br /&gt;&lt;ul&gt;&lt;li&gt;Individuals who would be interested in the services you provide, but are unaware that you exist - a marketing issue in which the online &lt;span class="blsp-spelling-corrected" id="SPELLING_ERROR_0"&gt;environment&lt;/span&gt; may help you engage some of this audience (the segment which is online and should include the under 40 target).&lt;/li&gt;&lt;li&gt;Individuals who know you, but demand new models of engagement; non-traditional communications.  Again, you might expect this to include the under 40 age group.  &lt;/li&gt;&lt;li&gt;Individuals who are looking for new services/products, possibly not your target audience, but also possibly a relevance issue.&lt;/li&gt;&lt;/ul&gt;&lt;br /&gt;In the context of an online audience, specifically under 40 years of age, I will suggest that audiences #1 and #2 can be combined.  My reasoning is that techniques and technologies to reach both these audiences will be the same, each are non-traditional audiences.&lt;br /&gt;&lt;br /&gt;I'm willing to ignore audience #3 at this time since it suggests that we are in &lt;span class="blsp-spelling-corrected" id="SPELLING_ERROR_1"&gt;essence&lt;/span&gt; "selling &lt;span class="blsp-spelling-corrected" id="SPELLING_ERROR_2"&gt;Cadillacs&lt;/span&gt;" when we should be "selling hybrids".  If this is the case, I would hope that audiences #1 and #2 will give us this feedback.&lt;br /&gt;&lt;br /&gt;The next question is "how to engage these individuals?"&lt;br /&gt;&lt;br /&gt;Over the next couple of months, we are going to attempt to answer this question, hopefully in partnership with the program teams.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-5803781713317647884?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/5803781713317647884/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=5803781713317647884' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/5803781713317647884'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/5803781713317647884'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2008/08/reaching-new-audiences.html' title='Reaching New Audiences'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-7782822237758779819.post-5744805914987335805</id><published>2008-07-14T21:28:00.000-05:00</published><updated>2008-07-14T21:34:33.617-05:00</updated><title type='text'>Choosing a Name</title><content type='html'>This is my first post for my new blog.  When I created the blog, I took my time to consider a unique and creative name and URL.  What I learned is that I'm not very creative and Floyd Davenport is probably unique enough.  I'm not that cool; I'm not selling anything; and the purpose of this blog is to share information with my friends... that's about it.&lt;br /&gt;&lt;br /&gt;Although I did consider the name &lt;span style="font-style: italic;"&gt;alphafloyd&lt;/span&gt;. :)&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7782822237758779819-5744805914987335805?l=fdport.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://fdport.blogspot.com/feeds/5744805914987335805/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=7782822237758779819&amp;postID=5744805914987335805' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/5744805914987335805'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/7782822237758779819/posts/default/5744805914987335805'/><link rel='alternate' type='text/html' href='http://fdport.blogspot.com/2008/07/choosing-name.html' title='Choosing a Name'/><author><name>Floyd Davenport</name><uri>http://www.blogger.com/profile/17156283813289858571</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://bp2.blogger.com/_BvksqtVskDc/SH_r3cp8aRI/AAAAAAAAAA0/BiVzS7fARYc/S220/Davenport.jpg'/></author><thr:total>0</thr:total></entry></feed>
